I am guided by three principles.

Be of Service:
It brings me joy to help others and pay forward what I have received. Many have helped me in my humble journey and I intend to always be of service to others.

Relentless Pursuit:
I've never worked a 9-5 day in my life. Every day I am driven by a singular purpose: to pursue excellence. I pursue excellence for my clients, who I want to see succeed and thrive. I pursue excellence within my mind, body and craft, so that adversity crumbles before me.

Only Advance:
I am unwilling to accept inertia and stagnation. If there is a challenge before me, it will be confronted and overcome. My North Star is Forward.

I immigrated to Canada at the age of 11 with no language, friends or resources. My family provided a strong foundation for me to be happy. However, for most of my life, I was not confident. I took the path of least resistance for many major decisions, including education and career choice. Since then, I have learned to be more bold.

I started my career at Celestica Inc. A Global Manufacturing Company. I enjoyed my 5 year tenure learned a ton about Finance, Technology, and Business. Being able to witness the well-oiled machination of an $8billion company was a privilege. Most importantly I learned how to work with others and add value to others. I managed a 8 figure budget and help launch a 3000 person organization internally, while attaining my CPA designation.

Then I moved to Giftagram, an eCommerce company that evolved to SaaS. I was the VP Finance that helped grow revenue 6x from low to high 7 figures in 4 years. I also helped raise $10m+ in capital and funding. I learned a tremendous amount in this role and I am so grateful for the opportunity.

In 2023 I became certified as a Digital Advisor as part of the Canadian Digital Adoption Program (CDAP). In this independent role, I consulted for 200+ Small Businesses in Canada to develop a customized technology roadmap and implementation plan. I also helped business owners access $11m+ in government funding. I established offices in Toronto, Vancouver and Winnipeg and managed a team of 12 people.

I continue to serve business owners across Canada in the capacity of a Fractional CFO, where I provide strategic financial plans and actionable recommendations to increase profitability and cashflow. All of my clients have a positive EBITDA.

Currently, all of my focus is on building out this innovative, digital-first CFO practice.

If you resonated with this brief overview of my life, let's chat.